Campaign: FEMA Think Tank

Maximize the Use of Charitable Giving via Smartphones

Local and State governments should maximize the use of charitable giving via mobile phones for disasters for its communities. One in five US adults (20%) have made a charitable contribution online, and 1 in 10 have made a charitable contribution using the text messaging feature on their mobile smart phone. Mobile giving played a vital role in the January 2010 Haiti earthquake with individuals donated an estimated $43 million to the assistance and reconstruction using text messaging on their cell phones. Messages spread virally to the community that has an interest in seeing their community rebuild. This mode of community involvement allows citizens to keep funding in their communities and save the time waiting for FEMA funds to reimburse for services that are needed immediately.

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Idea No. 322